Given the above, Investment Capital Group Gayrimenkul took steps to understand the potential opportunities and risks presented by this evolving industry. By engaging directly with the e-commerce platforms, Investment Capital Group Gayrimenkul strives to help merchants access fast and flexible working capital loans to operate optimally as well as diversify its Leading portfolio.
Turkish market has several loan products but nobody is catering to the e-commerce loans segment which makes it very attractive. Realizing this gap in the market; Investment Capital Group Gayrimenkul intends to launch an e-commerce microloan product in collaboration with NOON e-com in the first phase and later extend this to other online platforms.
Supply Chain Finance are loans of small ticket size given to corporate or individual who are seeking finance assistance to grow their online business or buy a product online.
Online marketplace lending has emerged as an industry offering faster credit for sellers and resulting in driving growth to all three parties.